Change D's brand color to blue.

René Heldmaier rene.heldmaier at
Mon Jan 13 15:06:15 UTC 2020

On Monday, 13 January 2020 at 04:21:54 UTC, James Lu wrote:
> As we know, D has a branding problem. I suggest a small step 
> towards fixing that branding problem, namely changing D's brand 
> color to a shade of blue.
> Red is associated with excitement, danger, anger, and action. 
> Danger and anger and excitement are not positive qualities of a 
> systems programming language.

Red is the colour of Coca Cola and Ferrari. You could say: "D is 
fast and has a refreshing taste".

A bigger issue in my opinion is, that the name itself is not very 
It makes sense because it tells something like: "You like C and 
don't like C++ as sucessor. The real sucessor of C is D!"

But whenever I try to convince someone to try out D i have to say 
"Have you heard of D?" "Yeah, it's this letter which comes after 
C in the ABC"
"Have you heard of the programming language D?", which sounds 
worse than something like: "Have you heard of rust?"

Desipte this I wouldn't change any branding, because most 
important thing of branding is that you stick with it. When was 
the last time Coca Cola changed their logo?

More information about the Digitalmars-d mailing list