Evangelizing Your Cool Product

[Walter Bright]

On 8/6/2013 4:28 PM, MattCoder wrote:
> Another example is Steve Jobs, how many games he promoted at Atari? None, on the
> other hand he promoted the first Apple Computer, but who built that machine was
> the by the other Steve.

Few of us are lucky enough to have a Steve Jobs to promote what we do.

Lots of very talented people at the time were designing and building homebrew 
computers. (Hell, even *I* made one in 1978, and I'm not even an EE!) They all 
went nowhere and are forgotten today. The only reason we remember Woz and his 
homebrew computer is because of Steve Jobs.

 From what I gather, and I know someone who attended those meetings of the 
Homebrew Club, without Jobs Woz would have made a few computers, given them out 
to his friends, and moved on to something else.

It simply isn't enough to create a great product.

(Back in the early days of my compiler, I partnered with John Haggins who had a 
knack for promotion and made Zortech a success.)