Worrying attitudes to the branding of the D language

[via Digitalmars-d]

On Tuesday, 1 July 2014 at 22:02:19 UTC, David Nadlinger wrote:
> Instead, we should try to channel what we currently have into a 
> appealing and recognizable brand. Even if that means slightly 
> touching up the logo to adapt some of the elements that might 
> have been hip a while ago, but would seem rather quaint in a 
> current design.

Adding serifs is really not the right thing to do. Usually what 
happens during logo redesign is that they simplify the visual 
design to make the recognizable visual traits stand out more. The 
most famous example is probably Nike, but you can only go that 
far after having achieved a strong brand…

> I completely agree that this can't be a matter of somebody 
> toying around with Inkscape a bit (no offense!),

Good, because what happens when you remove the "horizon line 
shine" is that the logo becomes graphically unbalanced and will 
need tweaking.

I wish the dots were circles and not ellipses, though.