Worrying attitudes to the branding of the D language

Tofu Ninja via Digitalmars-d digitalmars-d at puremagic.com
Thu Jul 3 15:10:04 PDT 2014


On Thursday, 3 July 2014 at 21:55:52 UTC, H. S. Teoh via 
Digitalmars-d wrote:
> On Thu, Jul 03, 2014 at 09:42:48PM +0000, Tofu Ninja via 
> Digitalmars-d wrote:
>> On Thursday, 3 July 2014 at 21:02:53 UTC, Ola Fosheim Grøstad 
>> wrote:
>> >On Thursday, 3 July 2014 at 19:46:18 UTC, Alix Pexton wrote:
>> >>I agree, it may be a happy accident that a shape that was 
>> >>meant to
>> >>be part of the glossy sheen on the image got interpreted as 
>> >>the
>> >>distant Martian horizon, but the D and moons look unbalanced 
>> >>without
>> >>it.
>> >
>> >Yep, I think it is a reflection, but used to balance the 
>> >image. If
>> >you look at the other designs by Martin on his d-logo page it 
>> >is kind
>> >of revealing.
>> >
>> >I also think you can ignore the importance of the background 
>> >colour.
>> >The white D and cirlcle(s) have a pretty strong visual 
>> >impact. Take a
>> >look at these variations:
>> >
>> >http://d.progdocu.appspot.com/test1
>> >
>> >I think they are all easily recognizable.
>
> I have to admit that only the first one, and perhaps the second 
> one, is
> recognizable to me. The ones with black don't register in my 
> brain
> unless I consciously look for the D logo in them.
>
>
>> >Besides, you should be able to represent the logo in 
>> >monochrome for
>> >print.  (E.g. light on dark background)
>> 
>> Oh those all look good, personally I like the first one the 
>> best. I
>> agree that the horizon/sheen is not necessary, I never even 
>> saw it as
>> a horizon until it was brought up.
>
> Actually, I have a hard time recognizing the logo without the 
> horizon /
> sheen. I'm not sure if this is bias caused by prior 
> interpretation, but
> none of the black & white variations make me associate them 
> with the
> current D logo.
>
>
> T
Hmmm... thats interesting. Maybe because I never saw it as a 
horizon, just as a sheen, I never really interpreted it as 
actually apart of the logo. If this is true then it might be 
beneficial to take a poll for who thinks it looks like a horizon 
or who thinks it looks like a sheen.


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